12 Super-Effective Curling Mascaras—Perfect for Stick-Straight Lashes (2025)

Essence

Lash Princess Curl & Volume Mascara

As a lash-obsessed beauty editor who has experimented with mascaras from nearly every brand available (including both drugstore and prestige options), the highly affordable formulas from Essence rank among the best I've ever encountered. Depending on my specific lash requirements, I maintain a collection of its tubes in my makeup bag at all times. (If you're seeking extensive lift, definition, and volume, I also highly recommend its newerBye Bye Panda Eyes! Mascarafor $5, but I digress.) For an unbeatable, enduring curl, this vegan, paraben-free, and cruelty-free choice will undoubtedly serve as your most budget-friendly route to success.

Essence

Make Me Brow Eyebrow Gel Mascara

Maybelline

Lash Sensational Mascara

Maybelline's Full Fan Effect Lash Sensational Washable Mascara is another top-rated, editor-loved curling option in the drugstore circuit. The effect is so glamorous, which you'd never guess at the $10 price tag. The formula is newly enriched with lash-loving rose-hip oil to encourage optimum lash nutrition, and its exclusive fanning brush really brings the magic. It packs 10 strategic layers of bristles to ensure each and every lash is lacquered with clump-free curl, volume, and definition.

Maybelline

Hyper Easy Waterproof Liquid Liner in Pitch Black

Ilia

Limitless Lash Mascara

The first time I ever tried this mascara, I was quite literally dumbfounded. I'd been experimenting with countless clean mascara formulas in order to find a curling-and-lifting option that would be comparable to my non-clean favorites. This one receives a lot of hype, and I immediately understood the second I applied it. This mascara is the antithesis to almost every other nontoxic mascara I've tried. It defines, it curls, it lengthens, and it allows buildable volume with zero smearing or flakiness. The fact that it's enriched with nourishing, clean ingredients like beeswax, shea butter, and arginine is just icing on the cake.

Ilia

Clean Line Gel Liner

MAC Cosmetics

Extended Play Gigablack Lash Mascara

There are so many aspects about my job that I love, but discussing beauty products with other editors—whether it's my WWW co-pilots or editors from other publications—has to reign supreme. One of my favorite fellow beauty lovers is Kirbie Johnson, formerly a senior reporter at Popsugar and the current co-host of beauty podcast Gloss Angeles(a must-listen). Oh, and she also happens to be a total savant when it comes to mascara. This curling number from MAC is one of her consistent standbys. It promises up to 16 hours of waterproof wear, but unlike so many lash-pulling waterproof options on the market, it effortlessly washes off with warm water thanks to the brand's thermal-sensitive technology.

MAC Cosmetics

Connect in Color 12-Pan Eyeshadow Palette

Fenty Beauty by Rihanna

Full Frontal Volume, Lift & Curl Mascara

Entrusting your lashes to Rihanna and her team of makeup geniuses is one of the best decisions you can make if you're looking for eye-popping lashes. Although it's especially talented when it comes to curling, it's really a do-it-all lash hero that capably volumizes, lifts, and lengthens as well. The brand's exclusive flat-to-fat brush is key; use the fat side to pile on the volume and lift, and use the flat side to enhance your gaze with maximum curl and definition.

Fenty Beauty by Rihanna

Brow MVP Sculpting Wax Pencil & Styler

Thrive Causemetics

Liquid Lash Extensions Mascara

You might be familiar with this mascara already because it is, indeed, all over the ad space on Instagram. Butlet me just tell you, the jaw-dropping before-and-afters the brand shows off are not dramatizations, and this is by far one of the best mascaras I've ever laid my lashes on—especially when it comes to lift, curl, and length. Thrive Causemetics' signatureFlake-Free Tubing Technology and ultra-conditioningOrchid Stem Cell Complex is what separates it from the rest of the mascara market.

Thrive Causemetics

Brilliant Eye Brightener

Glossier

Lash Slick Mascara

Similar to the above mascara from Thrive Causemetics, the curling sorcery of this fan (and personal!) favorite from Glossier is the tubing technology. It's easy to layer and build sans clumping or that dreaded rickety spider-leg effect (you know what I'm talking about, right?), and you'll also benefit from serious length and definition for a fluttery, your-natural-lashes-but-better effect.

Glossier

Skywash Sheer Matte Lid Tint

Kosas

The Big Clean Volumizing + Lash Care Mascara

To echo what I mentioned when discussing Ilia's top-selling mascara, the number of truly effective lifting and curling mascaras within the clean-beauty space are few and far between. However, I'm deeply infatuated with how fluffy, fat, and pristinely lifted and curled this wand from clean-beauty brand Kosas leaves my lashes. (It's even specifically formulated to help encourage faster, healthier new lash growth!)

Kosas

10-Second Liquid Eyeshadow

Benefit Cosmetics

Roller Lash Curling & Lifting Mascara

I'm not sure if another beauty brand exists with such a starring lineup of truly effective mascaras. Benefit's lineup is impressive, and each ofits cheeky wands caters to specific lash goals. I have a few favorites I regularly recommend, but this one is the absolute best when it comes to curl and lift. Interestingly, it's inspired by hair rollers, and it boasts a patent-pending Hook 'n' Roll brush featuring teeny, custom-designed hooks to catch, lift, and curl every last lash. The hold will last for at least 12 hours, and your lashes will also benefit from the lush effects of provitamin B5.

Benefit Cosmetics

Brow Microfilling Eyebrow Pen

Charlotte Tilbury

Pillow Talk Push Up Lashes Volumizing and Lengthening Mascara

Nothing gets my heart beating like a fresh-off-the-presses launch from Charlotte Tilbury, and being the lash fiend that I am, this new mascara pretty much set my pulse into overdrive. It utilizes honed-in ingredients and a hero "Load, Comb, and Lift" technology brush to ensure eye-opening lift, curl, volume, and length.

Charlotte Tilbury

Eyes to Mesmerize Cream Eyeshadow

Dior

Diorshow Mascara

True story: I've been using mascara from Dior since high school, and I actually think this formula does a superior job in the curl department than the brand's (also popular) Diorshow Iconic Overcurl Mascara ($30). At $30, it's most definitely an investment piece within your beauty wardrobe, but I never apply makeup without it. I use it on its own plenty, but I also love using it as a "curl- and lift-setting" mascara of sorts if I'm using another mascara. I always add at least one layer of this tube to my lashes to make sure they stay curled and perky—no smudging or flakes to be seen.

Dior

5 Couleurs Couture Eyeshadow Palette

Merit

Clean Lash Lengthening Mascara

Merit's Clean Lash Lengthening Mascara truly does it all. It lifts, defines, lengthens,and, most importantly, curls like no other. Fatty acids and olive oil in the formula also condition your lashes and add a little extra shine. If that's not your perfect everyday mascara, I truly don't know what is.

Merit

Brow 1980 Volumizing Pomade